
Fast, Fun, Flavourful!

Why Choose SUDEE
- Your ultimate kitchen hack.
- Pure ingredients.
- Consistent recipe.
- Quick cook, reduced cooking time.
- Affordable, pocket friendly.
- Easily available, purchased at nearby supermarket.
- Long shelf life, two years shelf life.
- Easy storage, compact size.
- Portability, easy to carry around.
AWARD WINNING
SME100 Fast Moving Company, MALAYSIA E50 Top SME Company, Anugerah Usahawan FAMA (Pengeksport Produk Process Terbaik) 2023
BRAND RECOGNITION
Available in big retail outlets
SUSTAINABLE BUSINESS
26 years in food manufacturing business
INTERNATIONAL CAPABILITY
Be able to supply to more than 14 countries worldwide
CERTIFIED
HACCP, HALAL, GMP, MESTI, US FDA, ISO 22000
CONSISTENT PERFORMANCE
Products and business records showed a consistent excellent track record
Cooking Steps
How To Cook


Sales Channel
Sales Channel

Modern Trade

General Trade

E-commerce

Private Labels/OBM

Food Service/HORECA

Central Kitchen

Affiliates

Industrial Supplies

Military

Oil and Gas (On Shore & Off Shore)

Export

Travel & Tourism

Flavors
Retailers
Countries
Export Products
Our Export Products
Don't have to think of recipes
No recipes needed!
Quick Cook
Reduced cooking time.
Affordable
Pocket friendly.
Easily Available
Purchased at your nearby supermarket, online or via distributors.
Long shelf life
The technology used enables them a two years expiration. Export friendly as it fulfills the 24 months minimum export expiration requirement.
Easy storage
Compact size allows for easy storing.
Portability
Easy to carry around.
Vast range
From east to west, more than 150 sku.

Products SKU and Measurement
Cubes

Dry Paste (Printed Foil Packaging)

Dry Paste (Box Packaging)

Bulk Pack

Tray/Outer Box Packaging

Carton Box Packaging

Dry Container

Manufacturing Facility

Certifications
Halal Jakim

Sirim

HACCP

GMP

MESTI

Certificate of Analysis






Awards
Products Innovative Award (MIHAS)


Federal Agricultural Marketing Authority (FAMA) Entrepreneur Award


Small Medium Enterprise (SME) Awards



Production Lead Time
14 working days upon deposit payment.
Samples Process
Free products sample. Cost of shipping is borne by buyer.
Place of Origin
Malaysia.
Accepted Delivery Terms
FOB, EXW
Accepted Payment Currency
USD
Supply Ability
40 x Twenty-foot container (20FCL) per month
TESTIMONIALS
What Are They Saying About SUDEE
About Us
Learn More About SUDEE
- Sudee Holdings Berhad is an investment holding company based in Malaysia, providing management services to its subsidiaries. Our current business segments include manufacturing and marketing & sales for domestic and export markets.
- As a holding company, we oversee the activities of our wholly-owned subsidiaries, World Prominence Sdn Bhd and WP International Sdn Bhd, to achieve High Growth Company status. We have retained and recruited top talents to our team.
World Prominence International Sdn Bhd.
- WP International Sdn Bhd (WPISB) is a wholly-owned subsidiary of Sudee Holdings Berhad which is responsible for the marketing and sales segment of the group business activities for products under the brand name "SUDEE". It is an important function to drive growth, revenue and profit.
- The framework for growth strategies includes market penetration with existing products for existing markets, product development with new products for existing markets, market development with existing products for new markets, and diversification with new products for new businesses.
- Marketing channels encompass traditional methods like trade shows (both local and international), meetings, and advertisements, as well as digital marketing channels like the internet and social media.
- Sales channels include e-commerce platforms such as digital stores and websites, retail outlets like hypermarkets, supermarkets, and convenience stores, Original Brand Manufacturers (OBM), Hotel, Restaurant, and Catering (HORECA), export, special projects, and food manufacturers.
- WPISB serves as a one-stop center, offering comprehensive services for customers' needs, including product development, packaging design, halal application, and other technical supports.






World Prominence Sdn Bhd.
- World Prominence Sdn Bhd (WPSB) was incorporated in May 1997 and celebrated its Silver Jubilee (25 years) in May 2023. WPSB is a wholly-owned subsidiary of Sudee Holdings Berhad which is responsible for the manufacturing segment of the group business activities.
- Manufacturing of ingredients for Food Staple category. Currently there are more than 100 product varieties. Ensuring the food safety, quality, hygiene and halal-certified of the products are the utmost priority, they are conformed to the requirements of food safety standard (HACCP MS 1480:2019), Good Manufacturing Practice (GMP MS 1514:2022) and Halal JAKIM (MS 1500:2009). The manufacturing plant is located at MIEL Industrial Area in Batu Caves, Kuala Lumpur.
- Conducting Research & Development (R&D) for product improvement and new product development. Product Innovation is the key for sustainable growth. R&D activities are important to meet customers' requirements and new lifestyles.
Sudee Holdings Berhad
Board Of Directors

Jamaludin Adnan
Founder / Executive Chairman
Ahmad Fauzi Kari
Director
Khairie Kemat
Director / Chief Executive Officer
Noreata Mohd Yusof
Director
Ann Zahid
DirectorGallery
Our Gallery
Contact
Need Help? Contact Us
Address
World Prominence Sdn Bhd 35, Jalan 31/10A, Taman Perindustrian IKS, Kawasan MIEL Mukim, Batu Fasa 4, 68100 Batu Caves, Selangor
Call Us
+60 12-242 8055
Email Us
annzahid@sudee.com.my
Opening Hours
Mon-Fri: 8AM - 6PM; Sat-Sun: Closed
FAQ
Frequently Asked Question
Are you a factory or trading company?
We comprised of a factory and a trading company.
What is the production lead time?
For a 1 x 20FCL our production lead time is 14 working days. Production lead time varies depending on the quantity of your order. Please email us an enquiry stating the products, quantity and destination, we will respond within one business day.
What's your Certification?
We have obtained HACCP, GMP, Halal, and ISO22000 certifications.
What payment terms do you support?
We support T/T and L/C.
Can I get some samples?
Yes, free samples are available, you only need to pay the shipping cost. Please contact us for more info.
How to confirm the quality before orders?
Two ways, either by trying out free samples, or send us the detailed specifications and we will arrange the production as per your requirement.
What's your MOQ?
1 x 20fcl. But a smaller quantity for trial order is also acceptable.
How about discount?
Discounted pricing is subject to quantity.
How do i order?
First we need to understand your specific requirement. A quote will be issued where the commercial terms will be stated as well.
How do I get in touch?
Please email us at annzahid@sudee.com.my and we will respond within one business day.
What's your Pricing?
Kindly email annzahid@sudee.com.my to request for an updated quotation.